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Google Introduces Branded Map Icons

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The paid feature is in beta with companies like HSBC, and will be available for mobile devices soon.


Boring Product, Great Ad: Tipp-Ex Channels Subservient Chicken

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Stationary brand invites users to dictate the outcome of a YouTube video with new campaign.


Rep. Bachmann Treats Minnesota Fairgoers to Mobile Attack Ads

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Republican Michele Bachmann, running for reelection in Minnesota, aims mobile attack ads to voters at the State Fair.


Virgin America's Geo-Social Loss Leader Gets Huge Response

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Four-hour event marked the airline's fifth-best revenue day ever. Loopt says the response was the best yet on its geo-social platform.


Google Holds on to AOL's Search Business

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Google will supply search results and search ads across AOL properties until at least 2015.


Alterian Fills Social Media Gap With Intrepid Acquisition

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Intrepid is a 40-person firm with offices in Seattle and London.


Florida's Rick Scott Shuns Mobile in Running Mate Announcement Push

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UPDATED: Florida GOP candidate for governor Rick Scott is expected to announce his lieutenant governor pick via e-mail, promoting the effort using online ads and social media.


ComScore’s Nedstat Buy to Enhance Video and Mobile Capabilities

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Purchase will provide data sources, video measurement technology, and extend comScore's European footprint.


Apple Launches Ping, Social Network for Music

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Ping will live within iTunes and allow users to "follow" artists and each other.


Charitable Social Platform Enlists Red Cross, Old Navy, Starbucks

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Endorse for a Cause has signed up notable charities and retailers to encourage users to turn online shopping experiences into fundraising via Facebook and Twitter.


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